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Case Study

Marvelous

hey marvelous blog
hey marvelous visibility week 02
hey marvelous online teaching platform
hey marvelous visibility week 03

Marvelous is a stunning and stylish online teaching platform for creators, teachers, and coaches to create and sell online courses, memberships, communities, and events.

I worked for Marvelous between 2019-2023. As Communications Director, I immersed myself in digital marketing, design, and communication.  

Industry: Software

Location: USA, Remote

Services:

Copywriting
Email Marketing
Event Management
Facebook Ads
Graphic Design
Lead Generation
Marketing Analytics
Product Management + Communication
Project Management
Sales Page Design
SEO
Social Media Marketing
Video Scripting, Producing + Editing

MM - Portfolio - Marvelous

I designed a variety of social media graphics and animations while also scripting, filming, and editing tutorial videos for their YouTube channel and knowledge base documentation.

 

 

 

 

 

 

My role was a dynamic blend of content creation, project management, and strategic planning — maximising our online presence.

Copywriting + Blogs

"I can’t decide if Jo is more like a Swiss army knife or a secret weapon. She's a gifted marketer – super smart, technically competent, efficient, and kind. She has been an incredible asset to our team and anyone looking for a savvy marketer would be lucky to work with her."