You’ve poured your heart into your business.
But your brand still doesn’t feel like you.
The website’s off. The content’s lost in the void.
And the momentum? Let's be honest—it's MIA
You don’t need another one-size-fits-all blueprint.
You need clarity, structure, and strategy that reflect your brilliance—
and help your business move forward with purpose.
Look, you’ve done the inner work.
You know your business matters.
But clarity still hasn’t quite clicked.
Whether you’re pivoting, rebuilding, or finally ready to stop second-guessing every sentence, this is a space to get clear, strategic, and focused.
Creative Momentum Coaching is my 1:1 offer for purpose-led founders who want personalised support to build a meaningful brand foundation—without outsourcing their voice.
We’ll move through the Maven of Momentum Method, my signature framework for uncovering your brand identity, refining your message, and building a strategy that aligns with your energy, audience, and goals.
Strategic support. Soulful accountability. Real progress.


Why You Might Feel Stuck Right Now
- Spinning your wheels with too many ideas and not enough follow-through
- Unsure how to translate your vision into tangible next steps
- Struggling to maintain momentum without burning out
- Overwhelmed by decision-making and second-guessing yourself
- Craving a sounding board who gets your values, your pace, and your big-picture goals
You’re not here for generic advice.
You want a collaborative partner who can cut through the noise, bring clarity and focus, and help you keep moving forward—without sacrificing your wellbeing or your authenticity.
Creative Momentum Coaching is designed for heart-led business owners, coaches, consultants, and creatives who are ready to take meaningful action—but keep running into familiar roadblocks.

“Jo’s the kind of marketing partner you hope to find but rarely do—smart, intuitive, collaborative, and genuinely fun to work with. You’ll walk away not just with great work—but with a renewed sense of clarity and confidence in your brand.”
Erika, Career Coach for Life-Builders

✔ You’ve got a vision, but turning it into action feels murky or overwhelming.
✔ You’re tired of figuring everything out alone—and wish you had a trusted partner to brainstorm and troubleshoot with.
✔ You’ve taken courses, read the books—but still feel stuck when it comes to applying it all to your unique situation.
✔ You crave honest, constructive feedback that helps you refine your ideas (without crushing your confidence).
✔ You want accountability that feels supportive, not stressful—someone to keep you grounded, focused, and moving forward.
✔ You’re committed to building something meaningful, but need flexible support that meets you where you are.
If you said 'yes' to any of the above, the Creative Momentum Coaching was built with you in mind.
Book a Discovery Call
Before we begin, we’ll hop on a no-pressure call to make sure we’re the right fit. I’ll learn about your goals, challenges, and what kind of support you’re looking for—and you’ll get a clear sense of how I work.
Select Your Dates
If it’s a yes on both sides, you’ll choose your start date and reserve your place. You’ll get access to your private coaching space, where we’ll keep everything organised.
Kick-off Session
This first session is all about grounding the process. We’ll build trust, align on your goals, and begin gently with identity work—so we start from a place of connection and self-awareness.
On-going Support & Strategy
Across five additional 60-minute sessions, we’ll work through your biggest clarity needs—refining your message, shaping your roadmap, and addressing whatever’s keeping you stuck. Every session is strategic and spacious, guided by your goals and energy.
What's Included:
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Six private 60-minute coaching/ strategy sessions (used within 3 months)
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A structured 3-month coaching plan to build and apply your Foundational Roadmap—at a pace that fits your clarity goals and energy.
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Honest feedback, creative brainstorming, and strategic guidance—tailored to your unique business and growth stage.
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Creative troubleshooting to help you refine your ideas.
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Tech + systems guidance (like CRMs, email platforms, and workflows).
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Light accountability + shared notes to track your progress.
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Check-ins via your private coaching space, and up to 2 hours of async feedback or co-working sessions—keeping you connected and supported without overwhelm.
Your Pathway to Clarity, Confidence & Sustainable Momentum

Lay the Foundation
Uncover who you are, who you serve, and what makes your work resonate.
We begin with the roots—your values, voice, audience, and brand essence. Together, we define the message and direction that aligns with your growth and feels true to where you're headed.
Focus areas include:
- Brand values, mission, and movement
- Audience clarity and transformation mapping
- Messaging themes and core positioning
- Vision for your visibility and service ecosystem
The clarity that guides everything else.
Map the Strategy
Turn clarity into a usable, long-term roadmap.
This is where everything we uncover takes form. We co-create your Foundational Roadmap, a structured, strategic document you can return to again and again—for content, services, messaging, and long-term growth.
Focus areas include:
- Your signature brand message and niche
- Offer alignment and visibility strategy
- Audience touchpoints and brand voice guide
- Long-term clarity goals and decision filters
A practical, customised roadmap that feels like a compass.


Move with Momentum
Shift from hesitation to confident action.
With clarity and structure in place, we focus on how you show up. You’ll receive gentle accountability and light-touch feedback as you start applying your roadmap—to your content, visibility, and decision-making.
Focus areas include:
- Pre-launch messaging or offer realignment
- Visibility planning and thought leadership themes
- Light strategic reviews of content or messaging
- Gentle, intentional accountability to stay in motion
You’re no longer circling. You’re moving forward—with intention.
This isn’t a rigid program or a one-size-fits-all formula.
It’s a collaborative space where your goals, challenges, and vision lead the way.

“Jo goes beyond just understanding social media by offering a thoughtful, methodical approach—like actually thinking about email lists and systems instead of just pushing Instagram growth. She’s amazing at streamlining the logistical stuff too, not just the big strategy work.”
Maya, Relationship Coach
Hey! I'm Jo
I may not fit the mould, but that’s exactly the point. I’m a punk rocker, novice skateboarder, yoga teacher, and advocate for social change—and I bring that same rebellious spirit into the way I approach brand clarity and business growth.
My work blends structure with soul, helping purpose-led founders cut through the noise, reconnect with their voice, and build brands that feel like home.
I partner with creative disruptors, tech innovators, and wellness leaders—especially those working within or alongside marginalised communities—who are done with performance marketing and ready for something more intentional.
If you’re craving strategic clarity, thoughtful support, and a brand that grows with you (not at the cost of you)—you’re in the right place.

What I bring to our coaching partnership
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I bring a blend of strategic insight, creative vision, and compassionate accountability to every session.
My expertise spans:
✔ Marketing Strategy & Positioning
✔ Brand & Messaging Development
✔ Business Growth Strategy
✔ Systems & Tech Guidance
✔ Accessible & Inclusive Design Thinking
While I don’t implement these elements hands-on in this coaching package, you’ll receive thoughtful guidance, brainstorming, and step-by-step support to move forward with clarity and confidence.
Holistic + Flexible
This isn’t rigid coaching. Each session is grounded in your roadmap—but guided by what’s most relevant in the moment. Whether you’re navigating a big decision, refining your message, or simply untangling scattered thoughts, we’ll meet you where you are and move forward with clarity.
Real-Time Accountability
Gentle, human-centred accountability keeps you on track—without pressure or overwhelm—thanks to shared notes and check-ins between sessions.
Tech + Systems Support
We don’t just talk strategy—you’ll also get guidance on streamlining your systems and tools, making the backend of your business work for you.
Rooted in Values
Every aspect of this coaching honours your values, vision, and pace. You’ll leave feeling aligned, clear, and confident about your next chapter.
Strategic + Creative
You’ll get both big-picture strategy and creative problem-solving, helping you navigate everything from messaging and marketing to mindset and tech setup.
Human, Not Corporate
No jargon, no hustle culture. Just honest, grounded support from someone who genuinely cares about your success and wellbeing.
Sustainable Momentum
We focus on building rhythms and habits that keep your progress steady and sustainable—even after our coaching wraps up.

By the end of Creative Momentum Coaching,
you can expect to:
✔ Gain clarity on your next steps and feel confident prioritising what matters most.
✔ Refine your messaging and brand direction to better connect with your audience
✔ Troubleshoot creative and strategic challenges with expert support
✔ Build or streamline systems that make your business run more smoothly
✔ Stay focused and accountable without overwhelm or burnout
✔ Develop a sustainable rhythm that keeps your momentum going—even after the coaching ends
✔ Strengthen your mindset—reducing self-doubt and building trust in your own decisions
✔ Cultivate a deeper sense of confidence, ease, and alignment in your business
✔ Walk away with a custom roadmap, fresh clarity, and the momentum to move forward
“Jo’s not afraid to dive into new technology, she’s ultra-organized and excels at project management… There are few people who walk this Earth that have the suite of skills that Jo does.”
Sandy, CEO & Founder or And She Co.
✔ You’re a wellness coach, tech or services consultant, creative, or small business owner with a values-driven mission.
✔ You know what you want to build, but need help making it clear and structured.
✔ You’re ready to take focused action—but need support clarifying priorities, troubleshooting challenges, and staying accountable.
✔ You value a flexible, human-centered approach that respects your energy and capacity.
✔ You’re looking for expert guidance that blends strategy, creativity, and practical problem-solving.
It’s probably not the best fit if:
✖️ You’re looking for a fast-fix formula or done-for-you services.
✖️You need visual branding, web design, or marketing implementation as part of the package. (I have peers who do this, so get in touch if you'd like me to point you in their direction!)

“You provided me valuable feedback and in-the-moment troubleshooting that helped me stop tinkering endlessly.”
Kate, Mid-career Coach
Payment plans available.
Frequently Asked Questions
Do I need a clear business goal to start?
Not at all. Part of the process is helping you clarify your priorities and map out a path forward. Whether you have a specific project in mind or just know you want to grow, we’ll figure it out together.
I haven’t started my business yet— is this coaching for me?
This coaching is best suited for those who are actively building and looking for some guidance, or who have some clarity on what they want to create, even if it is just an idea at first.
How long do I have to use the sessions?
You’ll have 3 months to use all 6 sessions. This gives you space for reflection and integration, while keeping up momentum.
What kind of support is included between sessions?
You’ll get light check-ins via Google Chat or email, shared notes, and up to 2 hours of asynchronous feedback or co-working sessions via video or audio call.
What if I’ve already taken your course?
That’s perfect! Many clients use Visibility by Design to gain initial clarity and then move into coaching to apply it in real time with support and reflection.
Do you offer payment plans?
Yes—flexible payment plans are available we can discuss this on your Discover call.
Advocate for Inclusive Pricing
I believe financial constraints should never stand in the way of growth or sustaining momentum in your business. If you'd like to work together but are on a limited income, please reach out. Let’s explore options that ensure our collaboration remains accessible to you.
What kind of expertise do you bring to the coaching?
In our sessions, you’ll have access to my decade-plus experience in digital marketing, brand and web strategy, business development, and accessible design. I help you with things like:
- Clarifying your brand and messaging
- Developing sustainable marketing and growth strategies
- Troubleshooting content, visibility, and launch planning
- Advising on systems, CRMs, email marketing, and tech tools
- Reviewing your current digital presence and identifying next steps
This coaching is strategy-based (not done-for-you services), so while I won’t be implementing directly, I’ll guide you every step of the way to ensure you have a clear plan and feel confident taking action.
What’s your cancellation or rescheduling policy?
Cancellations with at least 7 days' notice before your first session receive a full refund. After that, refunds aren’t available, but I’m happy to discuss options if exceptional circumstances arise.
You can reschedule sessions with at least 24 hours’ notice. Life happens—I’ll always aim to be flexible within reason.
What’s the main outcome of this coaching?
A clear, structured Foundational Roadmap that brings your message, positioning, and strategy into alignment. You’ll leave with the clarity and confidence to move forward.
Will you be working with me personally?
Yes. All coaching is delivered 1:1 by me.
Join Creative Momentum Coaching
Payment plans available.